Google Business Profile post character counter

1,500 characters. Paste your text above to see how much room you have left, counted the way the network counts it.

Yes. X weighs emoji and Chinese, Japanese and Korean characters as 2 and every link as 23. Mastodon counts every link as 23 and a mention without its server. Bluesky counts what you see, so any emoji is 1. Every other network counts each character once, the same way Foliwo checks posts before it publishes them.

It depends on the network. On X an emoji counts as 2. On Bluesky any emoji counts as 1. On the others a simple emoji is 1, but one built from several (a family, a flag, a skin tone) can count as more.

On X and Mastodon every link counts as 23 characters, however long it is. Everywhere else the full link counts, so a long tracking link uses up real space.

Feeds show the start of a post and hide the rest: about 125 on Instagram, about 125 on a phone, 477 on desktop on Facebook, about 140 on a phone, 210 on desktop on LinkedIn. The exact point moves with the screen and line breaks, so put the hook in the first sentence.

Up to 5 per post. The counter warns you when a caption has more.

On X, Bluesky and Mastodon, split it into a thread: the counter breaks it at paragraphs and sentences, numbers each post if you like, and lets you copy them one by one. Foliwo can publish the whole thread for you.

No. The counter runs in your browser and nothing you type leaves it. Your draft is kept in this browser only, so it is still there when you come back.

Create a Foliwo account to schedule it. The composer checks every network’s limit as you write and shows a live preview of each one.